1. First and maybe most importantly:
Make sure your employees are friendly and knowledgeable about the products they sell. Customers want to feel like they're being cared for and understood.
2. Make your coffee shop a good place to work from:Set up high-quality wifi. Give customers space to relax—a place where they can hang out for a bit and do their work while they enjoy their coffee peacefully without distracting noises or crowds of people around them.
3. Offer samples of new products so that customers can try something new without committing to buying it at full price right away. Give samples especially to your regular customers to make them feel even more appreciated.
4. Create a loyalty program. Loyalty programs are a great way to say thank you to your customers. They make your customers feel appreciated and will make them want to come back more often (25% repeat in visit increase).
5. Get your customers to sign up to your email list
6. Communicate with your customers
7. Try marketing on different channels
With these simple steps, you should be able to increase your top line.
If you want some help with especially creating loyalty programs we can help you with it. We are looking for beta testers for our new 100% performance-based loyalty marketing platform.
